The World Is Your Marketplace

Potential costumers:

If you were to open a convenience store, you would think long and
hard about the store’s location.
It would not make much sense to open it in a remote area with few
customers. 
When you start a website, every person with online access
is a potential customer. 

Online Marketplace:

Have you ever wondered how many people actually use the Internet?
Is it a few hundred thousand, a few million or more?
According to the Internet World Stats website, out of a total
6.5 billion people on the planet, about 1/6-th of them go online.
That is a staggering 1 billion people!
Obviously those who could potentially access your website is less
than that since for example not everyone speaks the same language.
If you are developing a website in English then you have access to
at least 330 million people considering just North America.
Of course there are many more English speaking countries so that
number is much larger. 

Important points:

I hope these numbers help you realize a couple of important points.
First, if your website does not get much traffic at first don’t give up.
You just haven’t reached all of your potential customers.
This brings me to my second point.
Marketing is important to success and I hope that you now
understand why.
You should know how to properly market your website in order to
drive traffic to it.
For the time being just take some time to comprehend
what a vast economy the Internet really is and the opportunities
that exist therein. 

 

The online world is your limitless marketplace!

Viral Marketing Success

Viral Marketing Success Depends on Influence Networks! 

There are a lot of misconceptions regarding viral marketing. A lot of people have the idea that if they publish “great content”, whatever that means, that they automatically will get amazing traffic. I know it's kind of weird but people do still believe that idea. It seems so dated. It seems like something that people would believe in the 1990s, but you’d be surprised as to how many people still assume that marketing really boils down to great content.

I've got some bad news for you. Even if you have put in a tremendous amount of time polishing your content, it's still not good enough. 


Seriously. Even if a lot of people you know tell you that the content that you produce is top-notch, you're not there yet. 

How can I say this? Well, it all boils down to promotion. If you come up with amazing content, but there’s nobody around to read it, you might as well have not written that material. It really is that basic. You're going to get the same results. You're going to get a whole lot of nothing.

It all boils down to promotions. It’s not really the content itself, but where you plug that content into. This is the core of viral marketing. It's all about building an influence network or plugging into an existing one. 

If you don't know how this works or if you're completely clueless as to how great content interacts with distribution networks, you need professional help. You really do. You need to click here and get the most practical blueprint you can ever get your hands on so you can achieve the success you’re looking for. Otherwise, you're going to continue to take shots in the dark, and it's only a matter of time until you run out of cash, out of focus or out of luck.

It doesn't really matter how big your budget is. It doesn't really matter how talented your team is. If you do not have a clear realistic idea of how to identify and tap into influence networks with the right type of content, you're going to be wasting a lot of time.

Again, this has nothing do with how awesome your content is. Believe it or not rather mediocre content can still go viral or at least produce impressive results if they are marketed properly using the right influence networks.

Oftentimes, a lower quality version of an existing meme ends up getting more eyeballs than the meme it is based on because the ‘right people’ retweeted it. This is especially true of ‘floating’ political memes which seem to have been around for what feels like forever. All of a sudden, they either get a new lease on life or truly gain traction when a big political personality retweets or shares them. Focus on getting your stuff in front of the right eyeballs. In other words, target the right influence networks.

Thanks to the rise of social media, identifying and engaging with people in influence networks has become so much easier.